| MUMBAI:
Sahara One Media and Entertainment Ltd have let the 15 October deadline pass to
inform sector regulator Telecom Regulatory Authority of India (Trai) the channel
price fixed for the notified areas under conditional access system (CAS).
The company, which manages general entertainment channel SaharaOne and movie
channel Filmy, has acknowledged the ceiling price of Rs 5. The two channels switched
to the pay mode in September. The regulator had set a common price on
all pay channels directing that under CAS regime they will cost a maximum Rs 5/-
per channel per subscriber per month (excluding taxes). Ahead of the deadline,
most pay broadcasters including Star India, Set Discovery, ESPN Software, Raj
TV Network, Sun TV, Udaya TV, Gemini TV limited, Ushodaya Enterprises Limited,
B4U Television Network, Sun TV, Udaya TV and Gemini TV, British Broadcasting Corporation
(BBC) and Zee Turner Ltd had agreed to the price and declared the charges of all
the channels. Also Read: Broadcasters
follow Trai diktat, declare channel rates at Rs 5 |