| While
playing the contest, the subscriber will have to correctly answer five simple
questions. However, subscribers can participate in the contest as many times as
they wish to. Winners of the contest will be chosen by Cellebrum after a lucky
draw of the eligible subscribers who managed to correctly answer all questions
in the contest, the release adds.
Speaking about the contest, Cellebrum
COO Saket Agarwal said, "BSNL and MTNL are two of the largest telecom conglomerates
in the country. We believe that our association with these operators will help
us reach the virgin territories of this country, vis-à-vis the value added
services market. Moreover, with the festive season of Diwali in the offing, we
believe that a contest like Kaun Banega Lakhpati will definitely touch millions
of aspiring individuals who want to make it big in a short span of time and we
are sure that the contest will be received with great enthusiasm across all telecom
circles where it is being launched." "At
Cellebrum, we have always prioritised on providing new, innovative and rewarding
services to our customers and keeping them at the forefront of the revolution,"
Agarwal added. How
does the contest work?
BSNL/ MTNL Users Through
IVRS: Users in Haryana and Delhi will have to dial 126300 to access the service
while subscribers in Punjab and UP (W) will have to dial 12630000 to participate
in the contest. Charges
as follows:
BSNL Mobile/GSM subscribers: Rs 3.60 / minute
BSNL Landline
subscribers: Rs 1.20 / 30 secs
MTNL Mobile/GSM subscribers: Rs 4 / minute
MTNL
Landline subscribers: Re 1 / 30 secs
Through SMS [for Mobile subscribers in
Delhi, Rajasthan, Haryana, Punjab, Himachal Pradesh, J&K, UP (E) and UP(W)]:
Users are required to register for the contest by sending SMS "KBL"
to 6300 and follow the instructions thereafter. Charges
will be levied as follows:
Messages to 6300 for contest will be charged
at Rs 2 per SMS. | 
