As
a result of this agreement, two new channel brands
Disney Cinemagic and ESPN Classic will
be made available to Sky digital customers for the
first time, while Disney Channel and Playhouse Disney
will be available to millions more Sky digital viewers
as part of the Kids Mix package of basic channels.
There
will also be more ways to enjoy great films from The
Walt Disney Studios as movies distributed by Buena
Vista International Television join Sky's legal broadband
download service, Sky by broadband, and its forthcoming
high definition television offering, Sky HD.
From
16 March, Disney Cinemagic, a new channel brand for
families, will be launched. The channel will air Disney's
latest animated films such as Pixar's The Incredibles.
Subscribers
to Disney Cinemagic will also enjoy regular access
to other great Disney favourites such as Lady and
the Tramp and Cinderella. Disney Cinemagic
will be available to Sky digital customers as a stand-alone
premium channel or as a bonus channel for subscribers
to Sky Movies 1 and 2.
From
the same date, Disney Channel and Playhouse Disney
will be available to Sky digital customers as part
of the 'Kids Mix' of basic channels. Disney Channel
will be even more kid-focussed, complementing Cinemagic,
and offering live action favourites like That's
So Raven, popular animation series and Disney
Channel Original Movies, including High School
Musical. Playhouse Disney will premiere the new
CG animated, learning-focussed series, Mickey Mouse
Clubhouse, in May.
ESPN
Classic, launching on 13 March as part of Sky's 'News
and Events Mix', will be the only sports channel in
the UK devoted entirely to the greatest moments and
legends of sport with a mix of all-time classic highlights,
matches, movies, interviews, profiles and documentaries.
ESPN
Classic, part of ESPN Inc, will be available 24x7
on channel 442. The launch night alone will include
Borg vs. McEnroe - the Great Wimbledon Rivalry, England's
2003 Rugby World Cup Final victory over Australia
and the 1984 European Cup Final between Liverpool
and AS Roma.
Through
a distribution agreement with Buena Vista International
Television, Sky Movies will continue to offer a package
of current and library Walt Disney Studio films, with
customers enjoying access to forthcoming Sky Movies
premieres such as Pirates of the Caribbean: Dead
Man's Chest, The Chronicles of Narnia: The Lion, The
Witch and The Wardrobe; The Aviator, Finding Neverland,
Sin City and Hitchhiker's Guide To The Galaxy.
In
addition to the extension of existing pay-TV and pay-per-view
rights, the new agreement gives Sky the ability to
offer these titles in HD format and on a video-on-demand
basis. These titles will also be available, for a
set period, via the Sky by broadband service, which
since last month has allowed dual Sky Movies subscribers
to download films to their personal computers to enjoy
when they want at no extra cost.
Under
an amended distribution agreement, Sky digital customers
will continue to enjoy access to Jetix and
Jetix+1 for up to a further five years from
the expiry date of the current deal in 2007. Jetix
offers a programming mix of action, adventure
and cheeky humour, both animated and live action,
for kids with a core focus on 7-11 year olds, with
programming highlights including Power Rangers,
Jackie Chan Adventures, Totally Spies and A.T.O.M
Alpha Teens on Machines.
Disney
Media Networks co-chair and Disney-ABC Television
Group president Anne Sweeney said, "This agreement,
which marks our largest distribution deal outside
the US, is great news for viewers, who will now be
able to access an even broader array of Disney content,
either through their TVs or via broadband on personal
computers. The strategic utilization of new technologies
to meet consumer needs is of paramount importance
to the growth of the Disney Media Networks Group,
and we look forward to this deal enhancing an already
rich association with Sky, and our viewers in the
UK and Ireland."
Sky
chief operating officer Richard Freudenstein said,
"These agreements show the range and quality
of Disney content. Working with outstanding brands
like Disney and ESPN allows us to offer great entertainment
for every family member and to break new ground in
multi-platform content distribution. With today's
announcement, we are creating another compelling reason
for families to join Sky digital and demonstrating
again the strengths in content and innovation that
position Sky well for sustained growth."
Disney
Media Networks CO-chair and ESPN, Inc and ABC Sports
president George Bodenheimer said, "ESPN has
built up a passionate bond with sports fans and we
are very excited to extend this with the launch of
ESPN Classic in the UK on the Sky platform. We are
confident that ESPN Classic, a dedicated new sports
channel designed specifically for the UK market, will
capture the attention of the UK sports fan as it has
in over 40 countries across Europe."