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Phillips
India dierctor entertainment solutions Gunjan
Srivastava said, “Through the launch
of the Phillips Go Gear Portable Digital
Audio MP3 Players, Phillips aims to make
this segment affordable to a broader base
of Indian consumers, who are young at heart
and enjoy the music experience. Phillips
has always worked towards bringing cutting
edge technologies and providing ‘value
for money’ to the consumers.
"Phillips
GoGear jukeboxes provide the easiest way
to access and enjoy infotainment by giving
you “ultimate control” over playback
and browsing.”
The
Phillips GoGear Portable Digital Audio MP3
Players range is available at select multi-brand
Consumer Electronics outlets and Mobile
phones counters in addition to the Arenas-
network of exclusive Phillips Brand shops,
in key cities, spread across the country.
In
conjunction with the Go Gear MP3 Players
launch, Phillips in partnership with Radio
City has sannounced a contest for Bangalore
consumers called The Phillips GoGear
Contest, that allowed music enthusiasts
to create a play list of their favourite
songs and send it to Radio City. The contest
attracted a large number of participants
and many of them got a chance to win Philips
GoGears, invites to the special launch party
and one mega prize of being a 'DJ for a
night'.
At
a press conference, Neema Shariff, the participant
with the best play list, was declared as
the winner of the contest. Followed by the
Press Conference, the winner got a chance
to be the DJ for a Night and play her song
list along with the famous DJ Chico at a
party specially organised by Philips to
celebrate the launch at Club Noir, Le Meridien
- one of the most happening pubs of Bangalore.
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