Distribution
of the Talk, Listen, Connect kits will begin on 1 August. Based on feedback
from the program's advisory board, as well as the priorities established from
focus groups, the kits will be distributed at no cost to military families through
the following outlets and provided by the US Department of Defense.
Due
to an overwhelming response to the announcement of the project and feedback from
Talk, Listen, Connect's advisory board, Wal-Mart has donated an additional
$575,000, for a total of nearly $1.5 million in funding. This additional funding
will increase the number of kits produced by Sesame Workshop and their partners
to nearly 400,000 kits. The resources will consist of a bilingual (English / Spanish)
kit with a DVD for children and adults, starring the Muppets from Sesame Street,
and a magazine and poster for children, parents and caregivers.
The
Talk, Listen, Connect kits will also be available online at http://www.sesameworkshop.org/tlc,
where streaming video is being provided by The Department of Defense Quality of
Life Information Technology Center, so families everywhere can view the video
and download the information.
To
meet the needs of children, Sesame Workshop developed Talk, Listen, Connect,
with an initial donation of nearly $1 million from Wal-Mart and additional support
from The New York State Office of Mental Health (NYSOMH) and the Military Child
Education Coalition (MCEC).
The
project will help children between the ages of three and five, whose parents are
members of the United States Armed Services, National Guard and Reserves, cope
with the feelings, challenges, and concerns experienced during various phases
of deployment: pre-deployment, deployment and homecoming.
"Wal-Mart
has a long history of supporting our troops and their families. We are proud to
be part of a program that will provide important resources to the children of
our servicemen and servicewomen, who bravely serve our country and defend our
freedom. At Wal-Mart, we are committed to honoring and supporting these individuals
each and every day and we are proud to be part of a project that takes a holistic
approach to helping the entire family," said Bracy.
"Sesame
Workshop is grateful to Wal-Mart and our partners and proud that Talk, Listen,
Connect kits will be distributed nationwide, as well as, be available online
for all military families to access these groundbreaking materials. It is our
privilege to provide Active Duty, National Guard and Reserve families with unique
tools to help their young children find emotional strength and resilience,"
said Knell.
"Whether
children are worried about moving to a new home or school or a parent's deployment,
being a child in a military family represents a unique emotional challenge for
today's youth. OMH is proud to have been invited to play a role in this important
initiative with Sesame Workshop and Wal-Mart," said commissioner Sharon E.
Carpinello.