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According
to Casbaa chairman Marcel Fenez, in 2007
the association is to focus on the increasing
impact of Mobile technology, also noting
a clear signal from the council of governors
to step up initiatives in India and China.
Casbaa will continue to engage the regulatory
authorities in multiple markets and promote
industry development in Indonesia, Vietnam
and Pakistan, among others.
In addition, Casbaa will strive to demonstrate
the effectiveness of pay TV as an advertising
medium and thus challenge other traditional
media for advertising revenues, asserts
an official release.
Fenez
said, "On an almost daily basis Casbaa
is engaging with decision-makers across
the region regarding regulatory and intellectual
property rights issues while maintaining
a steady output of studies on markets and
the benefits of effective regulation and
the cost of pay-TV piracy."
Casbaa
also announced that the following were newly
elected to the Casbaa council of governors,
the association’s leading advisory
body, Anytime president and COO Craig Zimbulis;
Mabuhay Satellite president and CEO Garie
Pimentel; MIH Asia president Ian Barnard;
SkyVision Corporation (Sky Cable) head of
programmes acquisition Juno Henares Chuidian;
AGB Nielsen Media Research CEO Malcolm Spry
and Standard Chartered Bank head of creative
media and tech industries client relations
Susan Ho.
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