MUMBAI: BBC Worldwide has appointed Darren
Childs as the MD of BBC's global TV channels.
He is currently Sony Pictures Television International senior VP.
He takes up his post at the BBC later this year. He will lead the
further expansion of the international channels business of BBC Worldwide.
The channels business has been identified as one of the key areas
for growth by the BBC Worldwide Board. Childs reports to BBC Worldwide
CEO John Smith.
The position was newly created as a result of the restructuring
of BBC Worldwide into six divisions - TV Channels, TV Sales, Magazines,
Children's, Home Entertainment and New Media.Smith said, "It
is fantastic for us that Darren joins BBC Worldwide at a really
exciting time. His experience and insight will help to maximise
the potential of the expertise in our channels teams and of our
strong brand image worldwide, and we look forward to seeing expansion
in the business over the coming year."
Childs said, "This is a great opportunity to be involved in
the expansion of BBC Worldwide's network of channels as well as
the continued success of the existing portfolio of wholly owned
and JV channels. I am delighted to be joining a team that has already
achieved such considerable successes around the world, and to also
work closely with the BBC's JV partners. With such a strong brand,
together with some of the best content available, the business is
well positioned for continued growth in the global marketplace."
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