Speaking at a seminar on "A Decade of Citizen's Initiative " organised by Jan Prasar, he said all non-governmental organisations and academicians engaged in the field of mass-communication should come forward and work towards creating an enabling environment conducive for creating of model in which financial autonomy of Prasar Bharati can be ensured.

Reddy also felt that there was a need to set up a semi-governmental organisation to regulate content on TV.

Reddy also announced that Prasar Bharati was all set to launch its KU-band DTH service later this month that will initially have 30 channels, including 14 channels of Doordarshan. The number of channels would go to 40 by yearend.

The main feature of DTH service is that it will be available to the people free of cost. They will have to make one-time investment of Rs 3,000 only for buying the set.

On future of FM and community radio, the minister said a regime enabling huge expansion was being worked out. Efforts were on to simplify and rationalise procedures in allowing setting up of community radio. He said the country could have up to 4,000 community radio stations and over 400 FM radio stations.