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Another place where a strong pair would be batting hoping to put
up a sterling performance is NDTV where Prannoy Roy has teamed up
with an old associate, Vinod Dua, for the elections.
 India
TV, the latest venture of Sharma along with associate, would formally
appear in a 24-hour avatar from the third week of May, something
that had been reported by indiantelevision.com earlier. But
taking advantage of the excitement that events like elections generate
in this country, the new kid on the news block would kick off with
three-hour election special, called Chunaav Ki Baat.
 The
program will feature election news and direct interfaces with politicians,
alongside in-depth reporting on the constituencies and the campaign
activities of various politicians.
Describing the vision behind election special and India TV, Sharma
said, “Responsible reporting, supported by world-class technology,
fresh faces and an international look will make India TV different.
Sharma also said that the news channel would have one of the biggest
network of reporters in the country, which would be using fibre
optic links for transmission of newsfeeds.
The India TV team includes industry detrains like head of news
Ramesh Parida, editor of news service Hemant Sharma, head of distribution
Arun Poddar (who comes from ESPN), head of adsales and marketing
Sanjay Reddy, and head of the technology team AN Khandpur, who has
spent 30 years handling satellite transmission with India’s long
distance telecom carrier Videsh Sanchar Nigam Ltd.
India TV promises to provide viewer with a world-class experience
through its state-of-the-art broadcast centre in Noida, on the outskirts
of Delhi.
Spread over 80,000 sq feet the broadcast centre has fully automated
digital newsrooms and four studio floors with multi-camera set-ups,
all designed for 24-hour live news broadcast.
Also read:
Rajat
Sharma's India TV to launch with daily 4-hour 'test feed'
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