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NEW DELHI: The NK Singh committee on foreign direct investment (FDI),
which presented its report yesterday to the Prime Minister, has
recommended that FDI should also be encouraged in the category of
news and current affairs and news programmes but with riders.
In
its report, the Sing panel has said: "Thus FDI equity limits in
terms of individual companies in this field could eventually be
replaced by limits of the aggregate market share - 25 per cent to
49 per cent - that can accrue to foreign controlled news and current
affair companies taken together."
A copy of the media-specific suggestions is available with indiantelevision.com.
Dwelling on this subject, along with suggesting that the media cap
of 20 per cent in a Ku-band DTH venture should be hiked to 49 per
cent, the panel has said some element of restriction can also be
applied to foreign entrants in the field of current affairs and
news programmes. "Reporting of international affairs is strongly
influenced by nationality, as demonstrated by reporting of the war
in Afghanistan and related issues of Pakistani involvement in terrorism
in South Asian region," the panel has observed.
Taking a line that was adopted by the Cabinet while approving inflow
of FDI in the print medium - hitherto a restricted area fro foreign
companies - the Singh panel has said editorial control (in the electronic
medium), in the sense of control over editorial policy and content
must vest with Indian nationals. "The business managers and those
who control commercial decision can, however, be foreigners. Over
a time a more liberal policy that can focus on controlling dominance
in terms of share of market for news and current affairs is desirable,"
the panel has pointed out.
However, sounding a word of caution, the panel has said that in
the name of globalisation, "globalisation of media cannot merely
mean that all the existing cultural (for example soap operas) and
nationalistic (for example war news) content created in democratic
USA or the UK and other English-speaking countries is merely transferred
to India."
In the same vein it has also been pointed out that India's experience
with the opening of TV media has demonstrated "the strength of Indian
culture" in that most foreign companies have been forced by the
market to increase content based on Indian cultural and entertainment
traditions and reduce transplanted foreign culture sensitive programmes.
In an observation, the Singh panel seems to suggest that terrestrial
TV should also be opened to private participation.
The panel has noted that the experience of opening of terrestrial
TV (a fact that can be debated as the government is yet to allow
private sector involvement in terrestrial TV, though in FM radio
broadcasting it has been allowed) has demonstrated that private
domestic and foreign entry is beneficial for citizens in terms of
both information access and consumer choice.
"DTH broadcasting competes with terrestrial TV transmissions and
is a competitive service with high capital costs and risks," the
Singh panel has observed, adding, "Given the current 20 per cent
foreign equity limit (in a KU band venture) foreign companies have
little or no interest in entering this sector. This limit should
be raised to 49 per cent (KU band, etc) so that foreign companies
with the capital, technical competence and risk appetite can enter
the country."
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