ESS also announced the promotion of event management group’s Bill Cooper to director, client services. Cooper’s responsibilities were expanded to include the key role of supporting and maximizing the company’s sales relationships with major sponsors. Cooper will augment his efforts for the event management group with assistance to the sales department in working with the company’s top clients to maximise their benefits. He will report directly to Young.
The changes in both Young and Cooper’s responsibilities are anticipated to deepen ESS’ relationship with viewers in each market and will utilize the company’s resources in multimedia, marketing and event management to further the viewing experience of the Asian sports audience.

The event management group specialises in creating, managing, promoting, consulting, producing and syndicating world class sporting events throughout Asia. The group has been awarded numerous awards, among them; Best Promoted Event in 1998 and 1999 awarded by the ATP and best sporting event in Hong Kong in 1998 and 1999 awarded by the Hong Kong Sports Development Board, and best event organiser in 2000 awarded by the Singapore Tourism Board. The group has managed over 100 events in 11 countries.