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SET India looking for Internet
joint ventures
Like they did it with the channel
they are at it again. And this time around it's the net
venture. Sony Entertainment Television is looking out to
join hands with several portals and Net companies to make
a foray into the net business.
And even this time it's a rather quite and hush hush affair
unlike their competitors Star & Zee. Zee is already way
ahead of the pack but then Sony, which made a late entry
into the television business, might give a tough time to
the rest of these entertainment channels which are venturing
into the net business. This is because Sony is in talks
with 15-20 Internet companies and is also looking for alliances
with ISPs like Pacific Internet, Bharti-BT and Mantra Online.
To discuss their net ventures Sony held a high level conference
which was held in Japan.
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