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UTV eyes foreign skies - To retain Star TV
as an investor after IPO
United Television
is getting ambitious these days. And How. The content provider
is looking at multi dimensional fields like Internet, entertainment
& production of TV series as well as movies to spread
its tentacles.
As far as alliances are concerned, UTV said that it would
retain Star TV as their strategic investors. According to
a report in the Business Standard the company is
looking at a wide range of activities that the broadcaster
and UTV could do together.
For starters, Star TV, which holds a stake of 12% in the
company, would act as a delivery vehicle for its bouquet
of channels for international viewing. This would involve
packaging as well as distribution of the bouquet.
The similar arrangement has been worked out between the
two where UTV will provide the content as well as packaging
for Star's proposed education and health channels.
Apart from the this the two will also storm the movie market
by producing movies for the big as well as small screen.
The movies made will be shown on the small screen through
the Star satellites. The distribution of these movies for
the big screen would be done by UTV.
And this is just one of its alliances. The channel has allied
with various other channels and Internet companies for providing
content.
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