Indiantelevision.com's Ad Accounts Action

 

Posted on 21 September 2007

Indiantelevision.com and Spatial Access Solutions' newsletter -- 'Ad Accounts Action' -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India's first media audit firm and hence, has a keen eye on all movements in the space. 'Ad Accounts Action' is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 6 - 19 September 2007.


Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
BL Kashyap & Soul Space (Real estate)
-
Initiative
600 million (combined)
Carlsberg (South Asian Breweries)
Mantri Developers (Real estate)
Passat (Volkswagen)
-
Mediacom (Mumbai)
150 million
Times Business Solutions - Zenith Optimedia 500 million
Creative
Bacardi Martini India Ltd (Complete portfolio) Rediffusion DY&R Leo Burnett (Delhi) NA
Century Plywood JWT Bates David Enterprise (Kolkata) 100 million
Carlsberg (South Asian Breweries) - Lowe NA
Diageo's wine portfolio - CreativeLand Asia 200 million
Media Video Ltd (Real estate division) Sepia Advertising Brand Curry 50 million
Onida (entire portfolio) Rediffusion DY&R McCann Erickson 500 million
Passat (Volkswagen) -
Mudra DDB 150 million
Creative & Media
Kenstar Kitchen Appliances
Quadrant
Triton Communications
150-200 million
Sagacia (staffing firm)
-
MAA Bozell
NA
 
Information compiled by Spatial Access Solutions, India's first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com
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