Indiantelevision.com's Ad Accounts Action

 
Posted on 18 May 2007

Indiantelevision.com and Spatial Access Solutions' newsletter -- 'Ad Accounts Action' -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India's first media audit firm and hence, has a keen eye on all movements in the space. 'Ad Accounts Action' is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 3 May - 16 May 2007.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
AOL
-
Madison Media
100 million
Hamdard
-
Media Direction (Delhi)
200 million
Legrand India
Motivator
TME
100 million
Masterstroke Whisky
 - Starcom (Delhi)
 180-200 million
Monsanto India
 Situations
 Motivator
 50-80 million
Parle Agro
MediaCom
OMD
200 million
Creative
Amrutanjan Ltd Dentsu Blueprint 360 60-80 million
AOL - Saatchi & Saatchi 100 million
Baby's day out' (daycare center) - Be positive 24 NA
Big Flicks (Reliance home video) - Law & Kenneth 100 million
Hotbrands International (Restaurant) Brand David
 Fortune Communication NA

Mumbai Mirror -
MP Jewellers Brand David O&M (Kolkata) NA
Multi Commodity Exchange of India (MCX) - Lowe (Mumbai) 100 million
Senco Gold (Jewellery retail) RK Swamy BBDO
 Rediffusion DY&R (Kolkata) NA
Suzlon Dentsu Marcom
 Grey Worldwide 350 million
Tata Coffee ( holiday homes within coffee estate) - Akshara Advertising NA
Wigan & Leigh College - Crayons (Delhi) 100 million
Creative & Media
Cheq (Japanese designer wear)
-
Rediffusion DY&R (Delhi)

 

40 million combined


Givo (Italian suiting brand)
Park Square (Residential project)
Orama (4D Theaters)
Law & Kenneth
Gang of Designers (GOD)
30-40 million
St. Angelo's computer eduacation
-
 Gang of Designers (GOD) 30-40 million
Information compiled by Spatial Access Solutions, India's first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com
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