MUMBAI: Movie rental service provider Movie Mart has launched its online DVD selling facility.

It has also partnered with a leading logistics company for safe and quick delivery of DVDs.

Movie Mart CEO Rahul Mansharmani said, "We will have all the inventories of movies online. The online DVD selling is expected to grow owing to the rise in internet penetration which seems to have a huge potential.”

The company has used latest technologies to make browsing and navigation user friendly, and customers will be encouraged to send in their feedback to improve their movie buying and renting experience better, says the company.

“We aim at becoming a specialised website into DVD rental and selling, online downloads, home video rights and movie production. Currently, we deliver to an average of 2,000 customers on a daily basis and our testimonials prove the same," added Mansharmani.

The company has begun selling DVDs and VCDs online at 15 per cent off on the maximum retail price.